Timeoak Hotels & Spa

Created the brand for Timeoak, a hotel and spa in Lekki, from the oak seal to the stationery and amenities guests touch every day.

Brand identity for Timeoak Hotels & Spa in Lekki, from the oak seal and wordmark to stationery, guest amenities and in-room details.

Timeoak Hotels & Spa is a hotel and spa in Lekki, Lagos, built around rest, comfort and unhurried care.

Timeoak wanted a brand that felt rooted and quietly luxurious. We designed the identity from the ground up, from the oak seal and wordmark to the colour palette, and carried it onto stationery, guest amenities and the small in-room details that make a stay feel considered.

This case study walks through how it came together.

Client

Timeoak Hotels & Spa, Lekki

Services

Brand identity · Stationery · Amenities & packaging

Timeline

2020

Sector

Hospitality · Hotels & spa

Project visuals

Identity, stationery and guest amenities

Timeoak logo in gold on green under palm-leaf shadow
Timeoak logo in black on white
Timeoak logo in cream and gold on green
Timeoak logo across four colourways: white, cream, gold and green
Timeoak business cards with gold foil on deep green and cream stock
Timeoak stationery: letterhead, envelope, business cards, notepad and pencils
Timeoak hotel amenities: slippers, mug, toiletries, candles, door hangers and stationery
Green Timeoak bath towel hanging on a cream brick wall
Green Timeoak takeaway coffee cup on a table
Green Timeoak cushion with white logo
Timeoak logo in green on white under palm-leaf shadow

The result

4

Colourways, from black on white to gold on deep green

20+

Branded touchpoints, from stationery to in-room amenities

3

Lockups: the oak seal, the wordmark and the full logo

Next project

Tell us what you’re building.

Chi keeps every project on track. Reach out anytime and she’ll make sure you feel supported and up to date, from first call to launch. We reply within one working day.

Profile portrait of a man in a white shirt against a light background

Chi

Project Manager

Contact us

Tell us what you’re building.

Chi keeps every project on track. Reach out anytime and she’ll make sure you feel supported and up to date, from first call to launch. We reply within one working day.

Profile portrait of a man in a white shirt against a light background

Chi

Project Manager

Contact us

Tell us what you’re building.

Chi keeps every project on track. Reach out anytime and she’ll make sure you feel supported and up to date, from first call to launch. We reply within one working day.

Profile portrait of a man in a white shirt against a light background

Chi

Project Manager

Contact us